A commissioned 2025 Forrester Consulting study, The Total Economic Impact™ of Dovetail, shows how teams using Dovetail's customer intelligence platform improved qualitative data analysis, unlocked richer customer insights, and saw a 236% ROI. Read the study to see how a composite organization (based on real customer interviews) achieved the following in just three years.
Key benefits from the study:
- Saved over $1.05 million by streamlining transcription, tagging, and insights
- ROI in under six months, accelerating payback
- Expanded research capacity with centralized tools that cut duplication and improved teamwork
Dovetail integrates with existing workflows and helps teams build deep, up-to-the-minute customer knowledge. Join the companies transforming research with Dovetail's customer intelligence platform. Read the full study.
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