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Person thinking of habits and rituals
The habits and rituals of customer-centric teams
Person carrying a heavy box of ideas
Turning feature factory mindset into customer-centric solutions
Design with empathy — make products customers love, even on a time crunch
The silent forces blocking a winning product strategy
De-risking your product roadmap with a customer insights hub
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Curating insights for seamless collaboration
Step by step guide overview to the qualitative research process
The qualitative research process, end-to-end
Bower bird builds a nest.
How we developed our repository strategy 
Use a job atlas for jobs-to-be-done.
Use a job atlas to share your JTBD Research
Getting started with Jobs to be Done
Robin Zargoza
How to choose the right research methods for your discovery process
How to conduct unmoderated user testing
Lessons from Lightricks
A three-step framework for research prioritization 
Diving into research design
Diving into research design 101
Five questions to improve your pre-project stakeholder meetings
A product strategy framework
Six-step framework for a high-performing product strategy
The Baton Handover: making insights actionable  
How UXR leaders approach research in a low UX maturity organization
Lessons from lightricks
Building a UXR practice in a thriving organization: how to achieve quick wins
How to uncover stakeholder perspectives on research: Part two
Stakeholder perspectives
How to uncover stakeholder perspectives on research: Part one
How to triangulate data from multiple sources in user research
Unbiased guide
How to write an unbiased and conversation-starting discussion guide
Remote usability testing
How to plan a successful remote mobile usability test (and avoid nightmares)
Two pivotal human-centered approaches for repository planning
Manage from the heart
People success tips for UX research managers
Better together: a mixed methods approach to user research
It's not ideal but this is design getting great feedback
How to get honest feedback on your designs
Research repositories are the way of the future.
Expert panel: How to design a successful research repository
JDs and interviewing: How to grow a successful UX research team
The evolution of UXR
UXR Maturity: move to a more advanced level in your org
Find the perfect team
Strategy and vision: how to grow a successful UX research team
The Job search is on!
How to prepare for a UXR interview as a hiring manager
How to prepare for a UXR job interview as a candidate
Turn your insights into actionable recommendations.
Turn your research insights into actionable recommendations
Mixed media report.
How to use mixed media to level-up your UX research reports
Executive summary
How to write an executive summary people will read
What is grounded theory? Finding insights in qualitative research
Leveling up employee experiences amid the Great Resignation
Girl putting together puzzle
The right way to structure a UX research report
Agile User Research
How to conduct user research in an agile environment
People walking on a shoestring
Field guide for the time-poor: How to conduct lean and unbiased research
Balance is an art.
Usability vs preference—what’s more important?
How to move from qualitative data to actionable insights
Rolling marbles across a board with holes.
Researching the right thing versus researching the thing right
Man reading a burning book while peering at his laptop.
Four pitfalls of establishing a tagging taxonomy as a team of one
Man with magnifying glass looking at a golden path with people sharing information with each other.
Five ways to create a research culture at your organization
Illustration of two people amongst a wallpaper of objects.
Research repository: solving your organization’s research problems
How to create and analyze open-ended survey questions
A guide to sharing insights in ways that stick
Top techniques to level up your qualitative research interviews
How to synthesize data like a pro through affinity diagramming
Streamline your user research process in seven simple steps 
How to embrace inclusivity in UX research
How to create a powerful research presentation
How to influence leaders and communicate the value of research
Learn a fast, reliable, and collaborative analysis approach
Header illustration on the power of research
These are the business metrics every user researcher should know
Stakeholders working together
How stakeholder participation can make UX research more agile
What we learned from creating a tagging taxonomy
Illustration of a group of people opening up a magical suitcase of research.
How to claim your stake in research
Illustration of a researcher looking through participant profiles.
Research participants: What does good look like?
Leverage tested research conversations techniques and maximize the output and potential for insights.
Tips for having research conversations
Illustration of two people holding light bulbs above each other's heads.
Collaborative analysis: A better way of involving stakeholders in research
Illustration of a person with magnifying glass and shoulder bag.
Getting organized with your qualitative research data analysis project
Illustration of a person floating in a universe of documents.
The role of synthesis in creating order from research chaos
Animated illustration of Research Ops logo with objects around it.
What is ResearchOps?
Illustration of a different writing instruments.
The best design and user research tools for startups
Illustration of two people with a book and magnifying glass.
What’s the difference between generative and evaluative research?
Animated illustration of a person's face showing five emotions.
What is Net Promoter Score (NPS)? – a guide for UX practitioners
An image of five faces ranging from angry to happy.
A beginner’s guide to natural language sentiment analysis
An illustration of two people leaning over to look a flower.
Our list of qualitative research methods and techniques
An illustration of a group of people.
Tips for recruiting participants for user research
An illustration of a person read a book.
How to run a user research diary study with participants
Applying Intel’s Tick-Tock model to software development

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Proposal builderEbooksFree toolsBlogPartnersExpertsRefer a leadProduct updatesWatch a demoOutlier

Roles

ResearchersDesignersProduct managersCustomer experienceSalesCustomer successProduct marketers

Company

About us
Careers11
Legal

Help

Help centerDovetail AcademyContact salesRequest a demoFeedbackTrust centerStatusAPI docs

Community

CustomersTemplatesSlack communityEvents

Solutions

Research repositoryQualitative data analysisUser researchVoice of customerThematic analysis softwareUX research platformMarket research platform

Topics

Research methodsCustomer researchUser experience (UX)Product developmentMarket researchSurveysEmployee experiencePatient experience
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