Growing the research culture at Okta and Webflow
Deep customer understanding is the secret weapon of the world’s leading organizations—and it's no easy feat to achieve. From the early days to growing a thriving team of researchers, common challenges arise when scaling an insights-driven culture.
In this webinar, we'll hear from Jared Forney, Research Operations Lead at Okta, and Heather Ashley, User Research Coordinator at Webflow, on how they face challenges around security, manageability, and collaboration at scale.
We'll cover these themes:
Enabling research and building confidence in "non-researchers"
Managing users and security at scale
Driving stakeholder buy-in and collaboration across teams
Increasing insight consumption
Showcasing the impact of research and research operations
Our session will be helpful for customers looking to establish and grow their research culture across their organization in Dovetail and beyond.
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